Enterprise Mobile Application - For Leading English News Magazine

About Client

India’s leading Media and Publisher Organization, owning the biggest selling native language
daily newspaper (with a circulation base of more than 2.5 million) and 40 other publications
including the largest circulated English news magazine in India.

Business Requirement

With the aim of increasing their readership, brand value, ad-revenue and customer ratings, the
client wanted a mobile app for the English news magazine. Requirement specifications: –

Allow users to listen to articles

Alexa integration

Implementing the latest push notification using firebase

CCS Solution

CCS proposed a multi-layered architectural approach for the mobile application using MVC
pattern allowing the data to be efficiently managed. Our solution for the customer was:

SQLite was used as the database in the android application.

Live video streaming was done using Brightcove ExoPlayer.

Android’s text-to-speech was used to read out articles to users.

Alexa skill was developed using Alexa Skills Kit.

Business Benefits

Boosted the user base by nearly 20,000+.

Increased revenue by 40% from advertisements.

App rating shot up to 4 stars.

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